Archive for the ‘ASAP Ventures’ Category
Adfero News Competitor?
We do loads of news on sites like www.mns.co.uk, www.carrentals.co.uk, www.fly.co.uk, www.recycle.co.uk and lots more sites and wonder if anyone would be interested if we setup a service to run news for people.
The service would involve managing everything from setting up a subdomain, getting content written and getting it into google news.
Would anyone be interested? If so add a comment and we will get back to you.
Cheers
Doug
Popularity: 5% [?]
Discount Voucher Sites and Why Bother?
As someone who is heavily involved in this arena I can tell you now not to bother unless you have decent amounts of traffic or want to go after the traffic quite hard.
Lete me explain to you the issues:
- The overheads just on keeping on top of the codes/offers is quite something. We now have a team of people just collecting deals/offers/codes. Without all the latest offers on your site it’s a pointless exercise. At last count we had close to 3000 offers/codes/deals in our system including Game discount vouchers, Argos discount vouchers, Dixons discount vouchers, Play discount vouchers, Lovefilm discount vouchers, Boot discount vouchers
- The next issue is keeping on top of the merchants and the rule changes, being approved/disapproved for affiliate schemes etc etc.
- We run our own site www.discountvouchers.co.uk which ranks quite nicely but we have been doing a lot of work. From the data we see from this site we see conversion rates running at double or treble normal content site rates, but no where near the 10% plus that people talk about. Mind you the IAB guidelines have definitely affected click through rates ( what do you say Mark??:):)
- You will also find that you do not make much per visitor, be aware
Admittedly there is lots of long tail traffic, but you will need masses of content and power links to not get caught by the Google duplicate content penalty and many of people are after that, generally including the merhcnats themselves who have natural power.
Anyway just my little bit of knowledge, but if you already have a lot of grunt Google power and/or traffic then the effort may be worth doing. If you want a feed then kick the guys at promotions atleast that may save you a lot of work and effort.
Doug
Popularity: 4% [?]
Our Staff – The Vouch
Some of the guys in our office as you may know or may not know are in a band, well yesterday they had a bit of a breakthrough and were playing on Radio 2 with Janice Long.
Many people have already met them at the A4U events in the bandanas.
Good to see they have not quite finished there website, that bit sounds familiar.
I was genuinely surprised how good they sound, I am a hard man to please as they know. But well done Joe, Josh, Adam as it was brilliant.
All the best
Doug
Popularity: 4% [?]
Merchants, Networks and Affiliates Open Disclosure
I was at the IAB meeting last week and an issue was raised. The issues was that merchants and networks sometimes reject affiliates from a program as they do not really know what that affiliate does.

There were numerous suggestions to fix this including:
affiliates to have a simple site showcasing their main sites
affiliates to update their profiles on the affiliates4u forum
We already run www.asapventures.co.uk but I have also updated our a4u profile
Seems like a good and simple idea.
Now we wait for the merchants to disclose what the rules are that they use to remove sales…deduping etc:) Seems only fair that affiliates can see when they will be paid and when they won’t be. Disclosure can’t only be one way.
Doug
Ps. Sorry to Paul Lowndsy as I met him on Thursday and he seemed a nice bloke.

Popularity: 2% [?]
Carrentals launches multilingually and globally
Well we have been tinkering in the background and are almost ready to launch car hire in local languages around the world:) So if any potential car hire partners who we are not talking to wish to contact me please do. The list of urls we will be using are listed below:
Plus:)
vanrentals.co.uk van hire
The hassle you will know is language-translation so ping me if you can help:):)
Cheers to all involved, especially Alex who has been running the European stuff:)
Doug
www.ecompare.co.uk – trying to compare everything
Popularity: 2% [?]
car rentals.co.uk car hire affiliate scheme launched
Car hire affiliate scheme from car rentals.co.uk
Can I make a public thank you to everyone involved. This is the first comparator we believe that is offering a cpe type deal to affiliates. Think about it….we have 40 suppliers feeding their sales data into our system which we then feed back to webgains, not a simple task….well done.
So if you have a travel site and want to add an ancillary product that converts much better than anything alse then hopefully we have it.
Doug
Popularity: 3% [?]
Looking for Developer
Experienced PHP Developer required to join ASAP Ventures Ltd, based in Lichfield, Staffordshire.
You will be responsible for developing the companies next generation of
discount sites, helping with the maintenance of existing travel comparison
sites, and creating plugins for WordPress. Working closely with our graphics
designers you need to have good html and front end skills.
The right candidate will have 3+ years commercial experience of developing
PHP, MySQL and posses an example portfolio or coding samples.
Other desirable skills:
* Ajax
* XML
*JavaScript
* CSS
Salary will be based on experience and is negotiable.
Fill in Contact Form if Interested
Popularity: 2% [?]
Carrentals.co.uk appoint Arctic Sunrise as Affiliate Agency
In January www.carrentals.co.uk is launching it’s affiliate program, with Keith Budden and Arctic Sunrise acting as our affiliate agency.
The advantages to anyone who does any business in the car hire space are simply:
- we have the oldest and most established car hire comparator in the market, hence we convert well
- conversion rates massively increase over using any normal car hire affiliate scheme
- we will pay well
- we were affiliates so will give you anything we can
So welcome Keith into our world of fun:)
If you wish to know more please hassle Keith, thats his role:) Click here to hassle Keith
Doug of www.carrentals.co.uk
Ps. We will be launching of van hire site soon with our van rental site www.vanrentals.co.uk
Popularity: 2% [?]
Droug.co.uk – the new home for Doug’s Mouthpiece
At last! We finally got Doug to agree to a design from the guys at www.uniqueblogdesigns.com
What do you think?
Spotted any problems?
Popularity: 2% [?]
