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	<title>Doug’s Mouthpiece - Droug.co.uk &#187; Paid search</title>
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	<description>Doug Scott's thoughts and opinions</description>
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		<title>Curious????</title>
		<link>http://www.droug.co.uk/curious.html</link>
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		<pubDate>Sun, 18 Oct 2009 22:01:46 +0000</pubDate>
		<dc:creator>Doug Scott</dc:creator>
				<category><![CDATA[Affiliate Money Grabbers]]></category>
		<category><![CDATA[Paid search]]></category>

		<guid isPermaLink="false">http://www.droug.co.uk/?p=1283</guid>
		<description><![CDATA[This is an odd thought going through my head&#8230;&#8230;&#8230;why don&#8217;t people do this?? Signup as an affiliate of lastminute.com Resign as an affiliate of all the other travel sites Bid on the brand names of all other travel sites and direct it to Lastminute Some will convert?? Doug being curious?]]></description>
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		<title>Branding bidding fun</title>
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		<pubDate>Tue, 09 Dec 2008 10:57:14 +0000</pubDate>
		<dc:creator>Doug Scott</dc:creator>
				<category><![CDATA[Paid search]]></category>

		<guid isPermaLink="false">http://www.droug.co.uk/?p=954</guid>
		<description><![CDATA[So you are Marks and Spencers and you decide you want some flower traffic. Options: 1. Bid on lots of flower terms 2. Bid on interflora Solution: 2 Problem Interflora takes M &#38; S to court Doug &#8211; is this a presidence]]></description>
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		<title>Playing round with PPC</title>
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		<pubDate>Mon, 24 Nov 2008 17:49:56 +0000</pubDate>
		<dc:creator>Doug Scott</dc:creator>
				<category><![CDATA[Paid search]]></category>
		<category><![CDATA[ppc]]></category>

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		<description><![CDATA[Over 3 years since I did anything in PPC so as I am sitting bored I have started playing with it again.  The model still looks the same to me: load up 1000&#8242;s of keywords, millions is better stick them on broad, phrase and exact, remove the negatives spend some cash see what happens remove [...]]]></description>
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		<title>Double paying &#8211; being in organic and paid</title>
		<link>http://www.droug.co.uk/double-paying-being-in-organic-and-paid.html</link>
		<comments>http://www.droug.co.uk/double-paying-being-in-organic-and-paid.html#comments</comments>
		<pubDate>Tue, 08 Jul 2008 07:39:08 +0000</pubDate>
		<dc:creator>Doug Scott</dc:creator>
				<category><![CDATA[Paid search]]></category>

		<guid isPermaLink="false">http://www.asapventures.co.uk/blog/?p=188</guid>
		<description><![CDATA[We have been trialing this for months and our results are quite simple: If term is generic and you are number 1 in the organic results and term is cheap then be in paid. If term is generic and you are number 1 in the organic results and term is expensive then do not be [...]]]></description>
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