Doug’s Mouthpiece – Droug.co.uk

Satish Jayakumar – AdJug

people you should know written by Doug Scott

Satish is a a big cheese at (and joint founder of) AdJug.

He has several years experience in online publishing and is an authority on contextual online advertising…..wow did I say that:) He can sell anything to anybody….no coal for me mate:

Some official blurby stuff now:

AdJug is an online advertising marketplace where advertisers and publishers buy and
sell ad space directly. Satish has a BA(Hons) in Business Studies from Robert Gordon University
(Aberdeen), and started work as a sales manager for Mitsubishi Electric in their
Space & Satellite Systems division….now I did not know that

In 2000, Satish was a co-founder of Espotting.com – with only a small number of shares though…shame. He was was responsible for the development and launch of Europe’s first PPC syndication platform……..in my humble opinion he created that business which grew espotting massively. Some may say he helped some google spammers, but not me.

Moving on from Espotting, Satish founded Nixxie.com in 2004. Nixxie was the UK’s first contextual advertising platform….basically they sold Yahoo ppc datafeeds, because Yahoo were too hopeless to do it themselves. He took the company from 1 to 12 employees and created a turnover of £15 million within three years of launch.

Post-Nixxie, Satish became Director of Strategy (Europe) for MIVA, (Espotting in another name). In 2007, Satish left MIVA to create AdJug, with Michael Stephanblome, the ex Md of Gumtree.

He has been listed in the UK’s top 30 young entrepreneurs by ‘Growing Business’
magazine and has also been featured in the Courvoisier Future 500…..the what magazine?
He lives in London with his partner, and his interests include Golf, drinking, talking,
talking, talking, talking about golf and drinking – but not reading.

His Blog can be found at http://carnelite.blogspot.com/

AdJug can be found at http://www.adjug.com

Doug still does not understand what Satish does:)

Adjug

Adjug com

Popularity: 12% [?]

Adjug – what the hell do they do?

other written by Doug Scott

I have met Satish Jayakumar, one of the founders of Adjug, numerous times and I have to say I have no idea what he rambles on about. He is a lovely bloke and helped Miva and Nixxi both to grow massively. Miva just went to toilet after he left.

In a past incarnation he sold sand to some guys that already had sand and oil in abundance:

Their official blurb say:

AdJug is an online advertising marketplace. It connects buyers and sellers of online advertising and provides them with transparency, control and choice. Publishers can take control of their online inventory to increase their earnings and advertisers can run better campaigns because they know where each conversion and traffic is coming from.

My question to Satish is:

Where do I get a used ford sierra in South London?

Well this morning some german guys have just invested some cash into adjug. I bet they get a lot of sand for that.

But back to the real question, I want it to be silver and not to have any drugs in the boot….so how much Satish to a mate?

We know the Germans have a habit of loosing so if it all goes bad mate then give us a call as I have a bashed up old SEAT I may want to sell soon.

Doug jealous of Satish’ money

Adjug com

Popularity: 2% [?]