Doug’s Mouthpiece – Droug.co.uk

Use a PR story and get 14000 links

SEO written by Doug Scott

Good old Lyndon at www.cornwallseo.com has written a great piece of link bait for those boys at money.co.uk….it didn’t take the money.co.uk boys after that $2.4 million spend to go and create some fun and get some links.

So here is the storey he created:

13 Year Old Steals Dad’s Credit Card to Buy Hookers

Nice ladies boots – go and follow this and see our lovely site:)

Now Lyndon has pulled the storey from his site of what he did, but basically it is:

create an interesting storey

get all your friends on the social networking sites to plug it – Lyndon has lots..it helps

keep plugging and hope it goes viral…this one went massive and the storey ran on Fox news, here is the video:

Lyndon genius

Now money.co.uk have their 14000 inbounds they can start hiding the anchor text links:)

Here is what Lyndon said originally before the noise:

None of it is true, it’s a completely made up yarn. How do I know? I wrote it. It’s what I do for a living. I write content for websites which creates a buzz and hopefully gets links and people to the intended target.

The story was specifically crafted to appeal to the online crowd and included a number of “hot buttons” which resonated with people of a certain mindset.

Pandering to prejudices? Absolutely.

The intention was to create something so unbelievably magnetic that people had to pass it on and tell others in the form of linking to it, sticking it on their TV show, printing it up, and chatting about it on a radio show.

Did I know the story was going to be this big? No of course not, but it is what I aim for. Whether or not a piece of content goes viral is not up to me. The factors which decided the success of such a thing are too numerous to quantify and compute.

Doug wondering if Lyndon’s fees have gone up or is he hiding from Google

money co uk
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